
Affiliate platforms






How the program works


Share Walmart products
Help us reach a wider audience with your social community.

Start earning
Maximize earnings with our clear commission breakdown.
Signing Up
How do I sign up for the Walmart Canada Affiliate program?
The first step is to sign up on the Rakuten platform by clicking the 'Sign up' button above.
What happens after I sign up on Rakuten?
After signing up on Rakuten, search for the Walmart Canada Affiliate Program, which is open to the public. Click to apply for the review process. A Rakuten team member will notify you once you're accepted.
What products can I link?
Once approved into the program, you'll gain access to the affiliate links to promote the products and services. These unique links, found in your Publisher Dashboard, contain tracking parameters to ensure you receive credit for commissions. Simply copy and paste them or integrate them into your site. Helpful articles: ‘Use Link Code’, ‘Finding Links’, and ‘Product Links’
Sharing Walmart Canada Products
What products can I link?
Once approved into the program, you'll gain access to the affiliate links to promote the products and services. These unique links, found in your Publisher Dashboard, contain tracking parameters to ensure you receive credit for commissions. Simply copy and paste them or integrate them into your site. Helpful articles: ‘Use Link Code’, ‘Finding Links’, and ‘Product Links’
I found a product I want to promote, where can I find the affiliate link to use on my socials?
Pre-build links from Walmart Canada can be found in your Publisher Dashboard, however, you can also create deep links to direct viewers to a specific page on the Walmart CA website, instead of just the homepage. These links take users deeper into the site. You can generate deep links in the Publisher Dashboard. Helpful articles: ‘Create Deep Links in the Dashboard’, and ‘Deep Links Overview’
Can I use a link shortening tool for the affiliate links?
Yes! We suggest using a link shortener tool of your choice to simplify the process and make sharing easier in social media posts, emails, and more. Helpful articles: ‘Shorten Links for Social Media’
Earning Commission
What are my payment options?
Rakuten Advertising pays publisher commissions by PayPal, direct deposit, or cheque. Helpful articles: ‘Payment Options’
How and when do I get paid?
At the end of each month, Walmart Canada will approve all commissions, and Raukuten will send an invoice on your behalf. Payment is due to the network 30 days after the invoice date. Please note that advertisers work on different payment schedules – some pay within 30 or 60 days, while others may process invoices and issue payments quickly or take the full allotted time. Helpful articles: ‘Commission Payment Schedule’, ‘Payment Reports’
Income Taxes
As a publisher on our network, we are required to collect tax information when processing your commission payments. If you are a non-U.S. publisher, you will need to select one of the following forms: • W-9 – If you are liable for paying taxes in the United States. • W-8 – If you are not liable for U.S. taxes. You can add or update your tax information in the Publisher Dashboard by navigating to Account > Account Details. On the Account page, go to the General tab and scroll down to the Tax Declaration section. If you need help determining the appropriate form, please consult a tax professional or the Canada Revenue Agency (CRA). We recommend seeking advice from a tax, legal, or financial expert to understand the implications of submitting a W-8 form for your business. The information provided here does not constitute tax, legal, or professional advice and should not be used as such. Helpful articles: ‘Income Tax Information’

