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Business Development for Dummies (For Dummies)

<p><b><i>Learn to: </i></b> <ul> <li>Get your business development strategy in place and build a practical step-by-step plan</li> <li>Leverage your customer relationships for even greater success</li> <li>Go beyond the typical sales cycle</li> <li>Develop and implement a partnership strategy</li> </ul> <p><b>Get an expert, authoritative model for growing your business</b> <p>Growing a business isn't just about sales! With this hands-on, accessible guide, you'll discover how mapping business development to the customer lifecycle ensures a focus on growth through customer nurturing and management. Packed with strategies, tips and step-by-step guidance, you'll find everything you need to plan for growth and make it stick. <ul> <li><b>Break down your business development</b> - take stock of where your business development plans are, identify your weaknesses and learn how to think in terms of goals</li> <li><b>Dive into the customer lifecycle</b> - use the customer mindset to power growth a

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Business Development for Dummies (For Dummies)

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