Name: E.L.F.Cosmetics Elflash'Nrollmascara
Brand: e.l.f. Cosmetics
SKU: 6Q9PHLCUA9OM
Price: 6.96 CAD
Availability: InStock
Rating: 4.5 (3219 reviews)

Walmart US Ecommerce Website

GENERAL MERCHANDISE

PHARMACY

GROCERIES

VUDU

SPARK

PHOTO

ADVERTISING

SAVINGS CATCHER

GIFTCARDS

INHOME

AFFILIATE

ONEAPP

LOTUS

HELP

SMART_REORDER

GROCERY

CONV_COMMERCE

Try it free

Glass WEB: Walmart + "Expired FT Eligible" PIP Banner Wk 19 2025

Buy Box Ad Container Module for Desktop

Custom HTML Module - About Klarna

Custom HTML Module - About SalesFinancing - Second update

I want delivery savings + more with

Try 30 days of free delivery + more! Choose your plan at checkout.

#2e2f32

NEW Fulfillment Tue Apr 15 2025 2:17 PM EDT

MTZ Team | Marquee 1 Ad | Item Page

MTZ Team | Marquee 2  Ad | Item Page

MTZ Team | Skyline Ad | Item Page

Other products of interest

MTZ Team | Sponsored Product Carousel - Item Page

More items to explore

MTZ Team | Sponsored Product Carousel - Item Page Broad 

NEW AddonServicesRedesign Fri Jul 18 2025 1:30 PM EDT

NEW AddToCart Mon Jul 14 2025 3:50 PM EDT

NEW AddToCart Tue Apr 15 2025 2:19 PM EDT

NEW BrandBoxDisplayAd Mon Jul 14 2025 9:14 PM EDT

NEW BrandLink Wed Apr 23 2025 12:07 AM EDT

NEW Breadcrumb Mon Apr 07 2025 8:23 PM EDT

Walmart Rewards Mastercard

NEW FinancingOptions Tue Dec 10 2024 3:32 PM EST

NEW Fulfillment Mon Jul 14 2025 4:00 PM EDT

NEW InternationalShipping Mon May 18 2026 1:02 PM EDT

New Item Page - Nutrition Value Placeholder Module, Wednesday, February 08, 2023, 5:11:53:90 pm

New Item Page - Product Description Placeholder Module, Wednesday, February 08, 2023, 5:14:04:38 pm

New Item Page - Product Ingredients Placeholder Module, Friday, February 10, 2023, 10:34:23:79 am

New Item Page - Product Specifications Placeholder Module, Wednesday, February 08, 2023, 5:15:29:61 pm

New Item Page - Reviews Placeholder Module, Wednesday, March 22, 2023, 10:04:29:34 am

New Item Related Shelves Module, Thursday, June 15, 2023, 6:08:51:10 am

 Price Match Policy

Prices, terms, and availability may vary online, in stores, and in–app. If the advertised price is not shown here, inventory at the advertised price may now be sold out. Please see the other offers, if available, while quantities last. Some items may be available from Marketplace Sellers, who set their own prices, and are not eligible for price match. Items sold in store by Walmart may be eligible for a price match to online items shipped and sold by Walmart. For variable weight items, price shown is an estimated price only – you will be charged for the actual weight of the item. See our

NEW LegalPriceDisclaimer Mon Jul 14 2025 4:11 PM EDT

NEW LegalPriceDisclaimer Wed Apr 30 2025 12:13 AM EDT

NEW ListsAndRegistries Tue Apr 15 2025 4:50 PM EDT

NEW PaymentPlans Mon Jul 14 2025 4:15 PM EDT

NEW PaymentPlans Tue Apr 15 2025 1:31 PM EDT

NEW PriceInformation Tue Apr 15 2025 1:30 PM EDT

NEW ProductDescriptionPlaceholderATF Tue Jul 08 2025 11:41 PM EDT

NEW ProductFlags Thu Apr 10 2025 11:42 PM EDT

NEW ProductHighlightsPlaceholder Wed Jul 02 2025 12:43 AM EDT

NEW ProductImages Tue Apr 15 2025 2:13 PM EDT

NEW ProductName Tue Apr 15 2025 12:53 PM EDT

NEW ProductReturnPolicyDetails Tue Dec 10 2024 3:17 PM EST

NEW ProductReturnPolicy Mon Jul 14 2025 5:04 PM EDT

Return Policy

NEW ProductReturnPolicy Tue Apr 15 2025 2:28 PM EDT

NEW ProductStickyBuyBox Wed Jul 02 2025 12:55 AM EDT

NEW PromoDiscount Tue Apr 15 2025 6:53 PM EDT

New SellersSecondaryBuyBox Module, Tuesday, September 05, 2023, 4:02:21:76 pm

Shop Confidently

NEW ShopWithConfidence Thu Jan 15 2026 2:20 PM EST

NEW SocialProofMessage Tue Apr 15 2025 7:17 PM EDT

NEW SoldAndShippedBy Mon Jul 14 2025 5:04 PM EDT

NEW SoldAndShippedBy Tue Apr 15 2025 2:23 PM EDT

New!

More savings, less stress.

HSK_Subscribetosave_E_v2

NEW SubscriptionOptionsModule Tue Apr 15 2025 6:44 PM EDT

NEW SubscriptionPriceMessage Wed Apr 23 2025 6:48 PM EDT

NEW Variants Wed Apr 23 2025 11:01 PM EDT

[Sticky] BuyBoxAd Mon Aug 11 2025 3:59 AM EDT

[Sticky] PriceInformation Mon Jul 14 2025 4:03 PM EDT

Syndigo

True

dWeb: L1/L2- Comparison Chart- WK 07, 2026

#000000

Item Carousel - Rich Relevance 1

RR carousel

Item Carousel - Rich Relevance 2

RR carousel 2

Item Carousel - Rich Relevance 3

E.L.F.Cosmetics Elflash'Nrollmascara

Waterproof <ul><li>MASCARA FOR MAXIMUM CURL: Get maximum curl and unbeatable liftno lash curler necessary. This ultimate curling mascara gives you your most lifted lashes ever</li><li>SEPARATES & LIFTS LASHES: The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash</li><li>PRECISION APPLICATION: This mascara's double-sided and curved silicone brush works to separate, lift, and curl each lash</li><li>LONG-LASTING FORMULA: The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up</li><li>SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you dontall at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified</li></ul>

Brand

Features

Makeup Shade

Color

Size

Retail Packaging

Multipack Quantity

Get maximum curl and unbeatable lift with e.l.f. Cosmetics Lash ‘N Roll Mascara—no lash curler necessary. This ultimate curling mascara features a curved and double-sided silicone brush to give you your most lifted lashes ever. The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash. The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up. Why you'll love it: • Gives your lashes maximum curl and lift • Double-sided and curved silicone brush works to separate, lift, and curl each lash • Smudge- and flake-resistant formula • Vegan and cruelty-free Shade Descriptions: • Black • Pitch Black (a deeper, more pigmented black shade) • Brown All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product! e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA."

Universal Product Code (UPC check)

Walmart Item #

fulfillment

title_shipToHome_date_delivery

Brush

Applying

Price

Appearance

Formula

Length

Applicator

Volume

Curl

Ease Of Use

Colour

Package

Removal

Separation

Quality

Shape

Naturalness

Lift

For Everyday

Curve

Coverage

Makeup

Value

Lengthening

Bottom

Can be smooth, but may require technique.

This mascara proves that you do not need to spend mega money for a good product.  I bought the brown as I thought black might be too harsh on my 75-year-old eyes.  It did help to curl them and no clumping.  I always have a "used clean mascara brush from a previous tube" handy to help comb my mascara if and when my lashed cling together. The clinging often happens with any mascara, expensive or cheaper.  I will buy this mascara again as I think it worked well for me.  The curved bristle brush helped w/my thinning lashes.   (Also:  I used a mascara primer prior to applying the ELF mascara)
That really helps!

Worked for me

walmart.com

I am obsessed with makeup- there is just so much out there-it's overwhelming!  Straight up-ELF is one of my faves! There's always something new, which brings me to LASH n ROLL.. It curls!  it lifts! doesn't clump, and it's so inexpensive! i took a chance on DEEP BROWN - love it. looks great with my blue eyes!

WALMART is myNEW go to for BEAUTY!

This is the third time I’ve purchased this mascara. Makeup is so expensive now and this is so reasonable. I like the way it looks on my eyes and easy to put on and build up your lashes. I highly recommend this product and especially for the price.

Great product for less money

Goes on smoothly, and stays on well. Great  color!

Smooth lashes

The only mascara I will now buy as long as they keep making it!  No undereye smudges.

Love It. Please don’t stop selling it!

I haven't used this one before and after using it several times now I love it.  I usually also buy black.  I am in love with the brown, it really makes my eyes pop.  Highly recommend ELF products I use all of there products except for foundation (haven't found the right match for me).

Fantastic

Exactly what I hoped for!! I use it every day and love it! it doesn't irritate my eyes, it stays on all day, even during a bit of rain! It's easy to remove when you want to remove it, but won't just smudge off throughout the day. I'm not a makeup expert, and this is the first mascara I've ever tried, but I think I found THE ONE!!

The brush doesn't help provide as much volume I feel. Thought if you're blonde it does look very natural but still lifts your eyelashes a little bit. I will probably stick to black after I use this one because I am a medium/darker blonde.

Nice subtle mascara

I have purchased this item before and liked it this time. It seemed rather dry and flaky, which I’ve never noticed before. Not sure I will buy it again.

i like the brush but the color looks kinda weird and the just the mascara in general seems cheap. but

Not the best but has a good brush size

E.L.F.COSMETICS ELFLASH'NROLLMASCARA with a black tube and pink lettering, featuring a pink curved double-sided silicone brush wand designed for curling, lifting, and separating lashes with a smudge- and flake-resistant formula, shown open on a white background.

E.L.F.Cosmetics Elflash'Nrollmascara

Shop Confidently

How you’ll get this item:

Your data, your choice