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Gratitude Marketing, Michael F. Sciortino Hardcover
Key item features
RELATIONSHIP CAPITAL ISN'T AN ASSET; IT'S A PRIVILEGE.
WHY THE biggest threat TO OUR BUSINESS IN YEARS IS COMING...AND HOW YOU CAN prepare your practice FOR IT NOW
Once in a while, a book comes along that defines the key issues in an industry and offers appropriate strategies and ideas to solve those issues. This is that book. With the threat of robo-advisors growing every day, financial advisors need answers to two critical questions--fast.
HOW DO I RETAIN MY CLIENTS?
HOW DO I BUILD THAT IMPORTANT BRIDGE TO THE NEXT GENERATION--MY CLIENTS' CHILDREN?
GRATITUDE MARKETING(TM) IS THE ANSWER.
Traditional marketing speaks at people. Gratitude Marketing(TM) engages and connects with people. Gratitude Marketing(TM) taps into the wisdom of proven professionals who have used these cutting-edge, real-life ideas to build their businesses. You'll discover how a well-run Gratitude Marketing(TM) system will put you in control of your clients' business consistently as
