Name: JOICO COLOR BALANCE PURPLE SHAMPOO (10.1 FL. OZ. / 300 ML)
Brand: Joico
SKU: 3X6Q7AOO0K5H
Price: 17 CAD
Availability: InStock
Rating: 4.4 (32 reviews)

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JOICO COLOR BALANCE PURPLE SHAMPOO (10.1 FL. OZ. / 300 ML)

<ul><li>Color Tone Neutralization: Best used to maintain blonde/gray hair by neutralizing yellow tones.</li><li>Color Protection: Multi-Spectrum Defense Complex helps to protect your vibrant color.</li><li>Hair Nourishment: Replenishes essential oils and vitamins, nourishing hair from the roots.</li><li>Daily Use Formulation: Specially formulated to be used daily to enhance the look and feel of color-treated hair.</li><li>Tone Correcting Pigments: Tone correcting pigments attach to hair fibers and can stay attached through multiple shampoos.</li></ul>

Ingredients

<ul><li>This shampoo puts the balance back in hair by replenishing essential oils and vitamins nourishing hair from the roots</li><li>This shampoo and is specially formulated to be used daily o enhance the look and feel of color treated hair</li><li>Joico thrives on producing the greatest hair products for every costumer</li><li>Their specially formulated ingredients produce soft sleek and shiny hair</li><li>Joico's experts design products to enhance hairs natural health and beauty</li></ul>

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Best used to maintain blonde/gray hair by neutralizing yellow tonesTone correcting pigments attach to hair fibers and can stay attached through multiple shampoosMulti-Spectrum Defense Complex helps to protect your vibrant color

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This shampoo is awesome for eliminating yellow in my white hair. It has a pleasant smell and lathers well. It leaves my hair feeling and look great. I will definitely be purchasing again in the future and highly recommend.

Joico Purple Shampoo

walmart.com

It's better than any of the other blue shampoo. It doesn't make it blue. It doesn't make it pink. It just makes it white.

I've had gray hairs since I was 12. But I finally decided to grasp the gray & go all out about 2 years ago. I am completely 100% gray at this point. I've tried most of the purple shampoos out there & I have to say that this one is my favorite. I love the smell of it, the way it makes my hair feel, and more importantly I love that it keeps the yellow/brassiness out of my hair. I discovered early on that if I leave it on for 10 or more minutes, I get a wonderful little lavender tint, so I do that periodically just for fun. But honestly this is the best purple shampoo out on the market. I just wish you'd make it in bigger bottles.

JOICO

This is one of the best purple shampoos I've tried so far. Ive had platinum blonde hair for a long time and it gets brassy super easy and this tones out the yellow. I use this twice a week, after I have already washed with my regular hydrating shampoo, I don't lather it all the way up just enough to spread around and I let it sit for 3-5 minutes and then condition with my regular conditioner. I've tried so many different purple shampoos and this one is by far my favorite.

I compared this purple shampoo to the Pravana purple shampoo. I ended up liking this one more because it not only toned my hair but it lathers well and smells amazing. Yes it contains sulfates but I'm not using this as a regular shampoo, just something to tone my hair when I need it. My hair is on the oily and thin side so I liked that this not only took out 95% of the brassiness but really cleansed my hair! I left it on my hair for about 5 minutes but probably could've gone longer since I didn't find it drying or harsh. It also didn't stain my hands or tub or leave purple streaks in my hair or anything if anyone is concerned about that. All in all this will be my new go to!

I love this. And will try only using it a few times a week and leaving on for 3-5 min. I use it daily and only leave it on a min. I'll have to alternate it.

Wondering if it possibly contains gluten or something similar. As much as I love it, and my color adores it, I get so itchy. Thank you!!! ?

I love this shampoo! Makes my fine hair full and fabulous! No more brassiness either, plus if I leave it in longer my hair is lavender! Yaaaaayyyyyyy!

Nice shampoo but was not as effective as Joico blue shampoo and conditioner in balancing the areas of my hair that had a yellow tone. When using the purple products the yellow hair areas were still showing.

This is the best toning shampoo I have ever used. I have naturally brown hair but have very ashy blonde highlights, I usually leave it on for about 10 mins or so and then rinse it out and any brassy tones are gone within one wash. This all being said, I suggest using it as infrequently as you can; from my experience it does tend to strip my hair strands and make them feel very dry. I assume this is probably due to the fact that it contains sulfates. Just something to be aware of.

I have dishwater blonde hair, and color it. Not only did the purple shampoo NOT remove the brassy gold tones in my blonde hair but also made my blonde hair DARKER. This stuff is pricey too. If you have brown hair it might work for you. But my blonde hair is DEFINITELY darker after using this and it did NOT help with the orange-brassy tones at all. Side note, I left it on 30 minutes to make sure it had time to take effect. Just left me with a darker shade of orange-ish brassy blonde. Argh!

JOICO COLOR BALANCE PURPLE SHAMPOO (10.1 FL. OZ. / 300 ML)

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