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 Price Match Policy

Prices, terms, and availability may vary online, in stores, and in–app. If the advertised price is not shown here, inventory at the advertised price may now be sold out. Please see the other offers, if available, while quantities last. Some items may be available from Marketplace Sellers, who set their own prices, and are not eligible for price match. Items sold in store by Walmart may be eligible for a price match to online items shipped and sold by Walmart. For variable weight items, price shown is an estimated price only – you will be charged for the actual weight of the item. See our

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The Paradox of Choice: Why More Is Less (Revised Edition)

"Absorbing, witty, and persuasive."--BusinessWeek Top 10 Business Books of 2004"Brilliant. . . . The case Schwartz makes for a correlation between our emotional state and what he calls the 'tyranny of choice' is compelling, the implications disturbing. . . . An insightful book."--Christian Science Monitor"A revolutionary and beautifully reasoned book about the promiscuous amount of choice that renders the consumer helpless. A must-read."--Martin Seligman, author of Authentic HappinessWhether we're buying a pair of jeans, ordering coffee, selecting a wireless carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions--both big and small--have become increasingly complex due to the over-whelming abundance of choice. For Americans, choice is the hallmark of individual freedom and self-determination. But having too much choice can actually be detrimental: choice overload can make you question your decisions before y