Name: Arm & Hammer Bright & Strong Toothpaste, Whitening, 90mL
Brand: Arm & Hammer
SKU: 10306331
Availability: OutOfStock
Rating: 4.5 (1457 reviews)

Walmart US Ecommerce Website

GENERAL MERCHANDISE

PHARMACY

GROCERIES

VUDU

SPARK

PHOTO

ADVERTISING

SAVINGS CATCHER

GIFTCARDS

INHOME

AFFILIATE

ONEAPP

LOTUS

HELP

SMART_REORDER

GROCERY

CONV_COMMERCE

Shop

dWeb : Personal Care - " Subscribe to Save" InterPageNavigationBanner WK 44 2025

Buy Box Ad Container Module for Desktop

Custom HTML Module - About Klarna

Custom HTML Module - About SalesFinancing - Second update

You'll choose a plan at checkout.

#515357

I want delivery savings with Delivery Pass

#0071dc

NEW Fulfillment Tue Apr 15 2025 2:17 PM EDT

MTZ Team | Marquee 1 Ad | Item Page

MTZ Team | Marquee 2  Ad | Item Page

MTZ Team | Skyline Ad | Item Page

Other products of interest

MTZ Team | Sponsored Product Carousel - Item Page

More items to explore

MTZ Team | Sponsored Product Carousel - Item Page Broad 

NEW AddonServicesRedesign Fri Jul 18 2025 1:30 PM EDT

NEW AddToCart Mon Jul 14 2025 3:50 PM EDT

NEW AddToCart Tue Apr 15 2025 2:19 PM EDT

NEW BrandBoxDisplayAd Mon Jul 14 2025 9:14 PM EDT

NEW BrandLink Wed Apr 23 2025 12:07 AM EDT

NEW Breadcrumb Mon Apr 07 2025 8:23 PM EDT

Walmart Rewards Mastercard

NEW FinancingOptions Tue Dec 10 2024 3:32 PM EST

I want shipping & delivery savings with

NEW Fulfillment Mon Jul 14 2025 4:00 PM EDT

New Item Page - Nutrition Value Placeholder Module, Wednesday, February 08, 2023, 5:11:53:90 pm

New Item Page - Product Description Placeholder Module, Wednesday, February 08, 2023, 5:14:04:38 pm

New Item Page - Product Ingredients Placeholder Module, Friday, February 10, 2023, 10:34:23:79 am

New Item Page - Product Specifications Placeholder Module, Wednesday, February 08, 2023, 5:15:29:61 pm

New Item Page - Reviews Placeholder Module, Wednesday, March 22, 2023, 10:04:29:34 am

New Item Related Shelves Module, Thursday, June 15, 2023, 6:08:51:10 am

 Price Match Policy

Prices, terms, and availability may vary online, in stores, and in–app. If the advertised price is not shown here, inventory at the advertised price may now be sold out. Please see the other offers, if available, while quantities last. Some items may be available from Marketplace Sellers, who set their own prices, and are not eligible for price match. Items sold in store by Walmart may be eligible for a price match to online items shipped and sold by Walmart. For variable weight items, price shown is an estimated price only – you will be charged for the actual weight of the item. See our

NEW LegalPriceDisclaimer Mon Jul 14 2025 4:11 PM EDT

NEW LegalPriceDisclaimer Wed Apr 30 2025 12:13 AM EDT

NEW ListsAndRegistries Tue Apr 15 2025 4:50 PM EDT

NEW PaymentPlans Mon Jul 14 2025 4:15 PM EDT

NEW PaymentPlans Tue Apr 15 2025 1:31 PM EDT

NEW PriceInformation Tue Apr 15 2025 1:30 PM EDT

NEW ProductDescriptionPlaceholderATF Tue Jul 08 2025 11:41 PM EDT

NEW ProductFlags Thu Apr 10 2025 11:42 PM EDT

NEW ProductHighlightsPlaceholder Wed Jul 02 2025 12:43 AM EDT

NEW ProductImages Tue Apr 15 2025 2:13 PM EDT

NEW ProductName Tue Apr 15 2025 12:53 PM EDT

NEW ProductReturnPolicyDetails Tue Dec 10 2024 3:17 PM EST

NEW ProductReturnPolicy Mon Jul 14 2025 5:04 PM EDT

Return Policy

NEW ProductReturnPolicy Tue Apr 15 2025 2:28 PM EDT

NEW ProductStickyBuyBox Wed Jul 02 2025 12:55 AM EDT

NEW PromoDiscount Tue Apr 15 2025 6:53 PM EDT

New SellersSecondaryBuyBox Module, Tuesday, September 05, 2023, 4:02:21:76 pm

NEW ShopWithConfidence Thu Jan 15 2026 2:20 PM EST

NEW SocialProofMessage Tue Apr 15 2025 7:17 PM EDT

NEW SoldAndShippedBy Mon Jul 14 2025 5:04 PM EDT

NEW SoldAndShippedBy Tue Apr 15 2025 2:23 PM EDT

New!

More savings, less stress.

HSK_Subscribetosave_E_v2

NEW SubscriptionOptionsModule Tue Apr 15 2025 6:44 PM EDT

NEW SubscriptionPriceMessage Wed Apr 23 2025 6:48 PM EDT

NEW Variants Wed Apr 23 2025 11:01 PM EDT

[Sticky] BuyBoxAd Mon Aug 11 2025 3:59 AM EDT

[Sticky] PriceInformation Mon Jul 14 2025 4:03 PM EDT

Syndigo

True

dWeb: L1/L2- Comparison Chart- WK 07, 2026

#000000

Item Carousel - Rich Relevance 1

RR carousel

Item Carousel - Rich Relevance 2

RR carousel 2

Item Carousel - Rich Relevance 3

Arm & Hammer Bright & Strong Toothpaste, Whitening, 90mL

• Enamel safe whitening
• Strengthens and helps repair tooth enamel
• Unique formula combines pure Arm & Hammer baking soda, active calcium, fluoride and peroxide
• Restores gloss and luster
• Helps prevent stains

There's a lot of talk about teeth whitening these days, but a radiant smile is so much more than that. This revolutionary toothpaste does much more than just whiten, it goes beyond the surface to strengthen, clean and help repair tooth enamel for a radiant smile in just 5 days!

*Data on file

GTIN

Flavour

Ingredient Claims

Category ID

Clearout Deal

Animal Lifestage

Arm Style

Organic

I've been using Arm & Hammer for so many years I can't tell you. The Enamel Defense has become my favorite and I'll be very unhappy if you stop making it. I love how it makes my mouth and teeth feel and the flavor is superb.

The very best toothpaste in the world

armandhammer.com

My husband's dentist recommended this product

walmart.com

Best toothpaste I have ever used.  Wish I could find it in stores!

Bring tis back!!

Cleans very well, as all A&H toothpastes, has a good taste and leaves teeth shiny. Bought the Truly Radiant battery tooth brush too. Bristles are very effective.

Excellent new toothpaste

Truly Vibrant did whiten my teeth visibly in 5 days. It is a low abrasion formula which is an advantage over some whitening toothpastes. Overall I find it an effective long term choice.

Excellent Whitening Toothpaste

I received this product for free for the purpose of my review. Opinions are 100% my own.

I am so glad that I was chosen to try out Truly Radiant! This is officially my new toothpaste! I was having a problem with plaque on my bottom front teeth and my teeth were not as white as I wanted them to be. I have tried several different products, but this one worked! It is a little pricey, but it is worth every penny!! My teeth look amazing and the plaque buildup is virtually gone. I am so happy! Thank you Arm & Hammer!

My new toothpaste!

received this product for free for the from siley 360, purpose of my review. Opinions are 100% my own. I was fortunate enough to receive the Truly Radiant Whitening & Enamel Strengthening Toothpaste and the Spinbrush Truly Radiant Deep Clean Powered Toothbrush. I was skeptical at first since every whiting toothpaste has been a total disappointment. I was very pleased and impressed. My teeth became whiter each day. The taste was mild and I did not experience the usual bad baking soda after taste like with some products. I'm a smoker and a heavy coffee and tea drinker. I never thought I could have bright white teeth again, but this product has given me great results. I highly recommend this product.love it can not live without it, exceded expectations.

ARM & HAMMER TRULY RADIANT TOOTHPASTE

I received this product for free for the purpose of my review. Opinions on it, though, are 100% my own! I was not expecting to like this as much as I do but I do. I really like that the mint taste is strong, and the clean feeling on my teeth after using it is very much like the way they feel after I leave from a cleaning at the dentist. It DOES have that "baking soda-y" taste, but it's not unpleasant, I have seen people complain that it does not "fizz" up enough for them, but to that I say that it foams up perfectly. I have never felt like my teeth and mouth were not thoroughly cleaned after using it, and I in fact noticed slight whitening with the very first use. Noticed significant whitening after about a week, and I DEFINITELY have not been left with the tooth sensitivity that can sometimes occur with the use of many whitening products. Worth the modest price, and two thumbs up!

Most Definitely Exceeded My Expectations!

[This review was collected as part of a promotion.] I received this Truly radiant toothpaste, the corresponding Truly radiant mouthwash and the manual spin brush toothbrush as a free product testing opportunity from Smiley360, and I am so happy I did.
This toothpaste, and mouthwash have everything I've been looking for. I always find with other brands the mint flavor is too minty, but this one is just right for me! I also love the clean feeling my teeth have after using, this is a clean feeling that lasts hours after as well. My teeth have lightened some, and this is fantastic since I am a Tea/Coffee drinker.
I have used other brands in the past that claim to be a whitening, but I never see any results, so in my honest opinion, this Truly radiant toothpaste lives up to its description, and is all my husband, and I use.

Outstanding!

[This review was collected as part of a promotion.] I received this product for free in exchange for my review. Opinions are 100% my own. Arm & Hammer Truly Radiant definitely does make your teeth whiter in only five days. Although, I have sensitive teeth & gums so after a few days of using I had to stop using the product for a few days. That being said, if you're looking for whiter teeth in just a few days then you'll definitely want to give "Truly Radiant" a try. I do highly recommend this product and will purchase for my family as well.

Whitens teeth in only five days!!!

WHY CANT I EVER FIND THIS TOOTHPASTE IN STORES ANYMORE ?? ITS BY FAR THE BEST TOOTHPASTE ARM AND HAMMER CARRIES ! I BIUGHT IT RELIGIOUSLY FOR YEARS AND THEN IT GOT SLOWLY PHASED OUT FROM STORES ! Why is that ?!?  I'm talking about ARM AND HAMMER BRIGHT AND STRONG ! IT USE TO BE CALLED TRULY RADIANT !

BRING IT BACK TO STORES !!