Name: e.l.f. Cosmetics Tone Adjusting Face Primer, Brightening Lavender
Brand: e.l.f. Cosmetics
SKU: 6000196036256
Price: 7.98 CAD
Availability: OutOfStock
Rating: 4.5 (94 reviews)

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e.l.f. Cosmetics Tone Adjusting Face Primer, Brightening Lavender

<ul><li>Color Correcting Primer: Neutralizes uneven skin tones and brightens dull or yellow skin tones, infused with lavender to help neutralize redness.</li><li>Makeup Prep: Preps skin and fills in fine lines for even makeup application and a long-lasting matte finish.</li><li>Ethical Formulation: 100% vegan and cruelty-free.</li><li>Clean Formulation: Free from phthalates, parabens, nonylphenol, ethoxylates, triclosan, triclocarban, and hydroquinone.</li></ul>

Long-Lasting <ul><li>COLOR CORRECTING PRIMER: This primer is ideal for neutralizing uneven skin tones, and to brighten dull or yellow skin tones. Infused with lavender to help neutralize redness from rosacea, blemishes, and dry skin</li><li>HOW TO USE: Apply to clean skin prior to makeup application to prep skin. Use a small amount and blend evenly on your face</li><li>100% CRUELTY-FREE & VEGAN: Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic</li><li>FREE FROM: All e.l.f. products are 100% free from phthalates, parabens, nonylphenol, ethoxylates, triclosan, triclocarban, and hydroquinone</li><li>BEAUTY FOR ALL: e.l.f. Cosmetics provides professional-quality products at get-real prices, because we believe beauty should be accessible to every eye, lip, and face</li></ul>

Brand

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This multi-purpose primer preps your skin and fills in fine lines so makeup goes on evenly for a long lasting matte finish. Ingredients help brighten yellowness for a healthy looking glow.

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Creates a smooth canvas by filling and minimizing pores.

Can be non-greasy, but may exacerbate oiliness in some skin types.

Elf Cosmetics are always my go-to brand. This brand is budget friendly but delivers high quality makeup products and more. I have probably bought this primer and I'm not even exaggerating more than 30 times it is the only primer that is smooth makes my skin feel soft doesn't make me break out. I have extremely acne prone and sensitive skin. I get breakouts constantly if I don't use the right products. Again elf is just always delivering that high quality on a budget friendly dollar. I will only use elf cosmetics. Top notch, highly recommend.

walmart.com

Very happy with this product.  I don't feel like it really erases the redness effectively but it makes for a great primer and goes in super smooth with a smooth finish.

Great product

I bought this as I was wanting to try new primers and this one feels really nice and a little really goes a long way.

Great product!

elfcosmetics.com

Elf brightening primer is amazing, and at only six dollars its a quite affordable alternative to the fancy makeup store versions.

It makes your skin photo ready. Use alone or under foundation, it works to soften appearance of lines and help give foundation a grip.

Pleasant smell, too.
Generous size bottle.
Pump style cap.
$6... yes!!!

Better than the pricey competitor

I used this for years and then it disappeared.  All I could find the was the green toner.  Green toner on yellow/ olive skin, just doesnt look good!
Now I have found the lavender( new name  Brightness Lavender) toner again, I'm over the moon. 
Thank you for bringing it back!!!

Lavender toner

This is the absolute best primer in the world. I love that it's smooth feeling and not sticky. It evens out my skin tone and my makeup does not budge. I wish they still made this in the larger bottle like they used to. I have been using this for many many years. Please don't ever discontinue it.

My Holy Grail of Primers

I Dont Know what this was supposed to do. I know what I bought it to do. But I cannot see much of a difference. Ill tryknow what this was supposed to do. I know what I bought it to do. But I cannot see much of a difference. Ill try one more time by trying a different type.

It is really smooth, but doesn't seem to have any effect whatsoever.

Feels nice but doesn't do much

This primer makes your face feel soft and silky with a mild fragrance. BUT, later in the day, areas of my face were flaking.  This was the first time using e.l.f. Tone Adjusting Face Primer. I'm not sure I want to continue using it. So disappointing to hear that others have only used it for a few times and its empty. Will be sceptical of buying anymore of elf primers.

Not that impressed!

e.l.f. Cosmetics Tone Adjusting Face Primer Brightening Lavender in a frosted lavender bottle with a white pump and shiny silver collar, a color correcting primer that preps skin, neutralizes uneven tones, and brightens dullness for a long-lasting matte finish.