John Frieda Brilliant Brunette® Visibly Deeper™ Colour Deepening Treatment

Go one shade deeper in one wash.


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Description & Features+

Dare to go darker.
Get a surge of deep, rich hues with this weekly treatment. In just five minutes, Brilliant Brunette® Visibly Deeper™ Colour Deepening Treatment creates a darker, more lustrous brunette.
It also targets damaged areas for a more even, uniform colour.
For use on natural or colour-treated hair and for use on highlights and lowlights.


Available for Shipping to Grab & Go Locker
Available for Shipping to Canada Post
Shipping Product Height
1.50 IN
Shipping Product Length
6.80 IN
Shipping Product Weight
0.40 LB
Shipping Product Width
2.40 IN
John Frieda
Product Identifiers
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From the Manufacturer +

Ratings & Reviews+

John Frieda Brilliant Brunette® Visibly Deeper™ Colour Deepening Treatment is rated 4.2 out of 5 by 152.
Rated 4 out of 5 by from Simple and Efficient Great quality product, fantastic colour boost. I used this product in conjunction with the shampoo and conditioner in the same line, all of which I received complimentary for testing purposes - and using the products together, I noticed a subtle and gradual deepening of my dark brown colour. I first used just the shampoo and conditioner for the first week, to see them work on their own, and then added the weekly treatment. What I was most impressed with is that I found that it made my greys less notacible. I also appreciated how silky, smooth and managable my hair felt after every use, without feeling like it was over conditioned and heavy. I LOVE that it can be used on natural or colour treated hair with no ill affects. I didn't find the scent offenssive, it is much less harsh smelling than colour-at-home-kits. #contest #MyJohnFried
Date published: 2016-04-29
Rated 4 out of 5 by from Deepens Color I was hesitant at first to try this. I was worried about deepening my color too drastically. I tried this product and left it on for 10 minutes and it made a big difference. It didn't turn my hair super dark, but it was noticeably darker and added nice dark tones. It works only to its fullest if you pair it with the Darkening Shampoo and if you consistently use it once or twice a week. ill continue to use as a hair dye alternative.
Date published: 2017-02-17
Rated 4 out of 5 by from makes a difference I did notice that my hair looked darker with this colour treatment step than without it. i did choose to wait 10 minutes because i have pretty stubborn grey but the results were worht it it made such a difference. After using the treatment the first time, I noticed my roots looked darker. recommend in combination with the shampoo and conditioner in this line. i received this product as part of the glamsense program
Date published: 2017-02-16
Rated 3 out of 5 by from For light or medium brown hair My hair are probably too dark for this product. I used it for 3 weeks and did not notice any difference.
Date published: 2017-02-16
Rated 5 out of 5 by from Excellent Product I loved this product and wish the bottle was bigger! The smell is great. At first I was concerned it would dye my hands brown, but it did wash off. I used this product primarily on my roots as I have very long hair and am starting to have some grey roots. I was in between root touch ups and this product definitely bought me some extra time. While I wouldn't use it to cover greys, it helped mask it and definitely provided a deep color boost all around, which I noticed immediately.
Date published: 2017-02-15
Rated 4 out of 5 by from Pleasantly surprised! I really like this product and never would have tried it on my own. I have to admit I was more than a little nervous about applying a "color deepening treatment" over my newly highlighted do. But, I was surprised as the treatment really enhanced my normal hair color brown/black and was okay with my highlights which only slightly toned down. My hair feels soft and super conditioned and the scent of the product is quite nice. Would totally recommend this one- 2 thumbs up for real!!!
Date published: 2017-02-15
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