[This review was collected as part of a promotion.] Love this dye so much. I needed to touch up my hair and these came in handy. Left my hairy feeling good and not dry and brittle like other brands. Definitely give it a try.

[This review was collected as part of a promotion.] Beautiful dark soft jet black hair! So easy to use and no harsh smell. I can use up a whole bottle for my head. This is conveniently priced and works just as well as those pricey box dyes

[This review was collected as part of a promotion.] I received the L'oreal Paris Superior Preference Rich Luminous Fade-Defying color in shade 6 Light Brown from influenster. The color came out beautiful and covered up my gray. The process was easy to do, although the smell was pretty strong. It was easy to rinse out and the conditioner left my hair silky and shiny. The shade guide on the box was spot on. I would definitely purchase this product in the future.

[This review was collected as part of a promotion.] I recently tried L’Oréal Paris Superior Preference in 8G Golden Blonde free from Influenster to review, and I have to say, I’m impressed with the results! Color & Coverage: The golden blonde shade is a beautiful, warm blonde with natural-looking golden undertones. It covered my hair evenly without looking brassy or too yellow. The color turned out vibrant, and I love how multidimensional it looks in different lighting. Fade-Defying & Longevity: L’Oréal claims this formula is fade-resistant, and I have to agree. Even after a few washes, the color remained rich and glossy. Compared to other box dyes, this one holds up well and doesn’t dull quickly. Application & Formula: The kit comes with everything you need—color gel, developer, conditioner, and gloves. The formula has a smooth consistency, making it easy to apply without dripping everywhere. The scent is strong but not unbearable, and I experienced no irritation on my scalp. Shine & Conditioning: The included conditioner is a game-changer! My hair felt silky, soft, and super shiny after coloring. It really helps maintain moisture and keep the color looking fresh. Final Thoughts: If you’re looking for a golden blonde shade that’s vibrant, long-lasting, and leaves your hair feeling soft, L’Oréal Superior Preference 8G is a great option. It’s easy to use at home and delivers salon-quality results. ⭐ Rating: 4.5/5 (Would be perfect if the scent was a little less strong!)

[This review was collected as part of a promotion.] I must say that I am pleasantly surprised by this product because my roots are black and gray and the only thing that actually lightens my roots is hair bleach. However, as you can see from the photos, this product did lighten my roots and colored the stubborn gray hairs. The photos I posted are before, during and after product application. Everything you need comes right in the box and the application process is pretty easy and straightforward. The scent is strong but not overpowering and the color is pretty accurate. I will definitely purchase this product in the future and highly recommend it.

[This review was collected as part of a promotion.] Great coverage fade defying color it really is a golden blonde went on easily rinsed out nicely left hair shiny and smooth and had a nice scent included everything you need in the box also quick and easy to do!

[This review was collected as part of a promotion.] Great coverage, applies nicely. Only issue is it burns the scalp more than others. Scent smells like all other hair color. Packaging is normal. Great shine

[This review was collected as part of a promotion.] This dye although it does not reach the exact color, but it is of excellent quality it is easy to use and apply it has a good packaging it has ingredients to help take care of the hair.

[This review was collected as part of a promotion.] I gave this to my mother-in-law and she loves it this hair dye is good for drug store never had an issue in the past I didn't use it cause my hair is bright red 😅 🙃 I love the color though woukd have used it if my hair wasn't the color it is now

[This review was collected as part of a promotion.] L'Oréal Paris Superior Preference covered my grays well. It is easy to use and processes in a short amount of time. It has a slight scent as it processes, but it wasn't overwhelming. The conditioner, included, made my hair soft and manageable. The color turned out more reddish blonde than dark blonde, though.