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COVERGIRL Clean Invisible Pressed Powder, Lightweight, Breathable, Vegan Formula, Talc- and fragrance-free

<ul><li>Clean Formulation: Features a talc- and fragrance-free, vegan formula, formulated without parabens, sulfates, phthalates, or mineral oil.</li><li>Natural Ingredient Composition: Made with 100% natural-origin pigments and only 14 essential ingredients, including oil-absorbing oat flour.</li><li>On-the-Go Application: Includes a soft applicator puff and mirror for easy application and touch-ups.</li><li>Skin Compatibility: Non-comedogenic and dermatologically tested, suitable for all skin types, including dry and sensitive skin, and does not clog pores.</li><li>Cruelty-Free Certification: Approved under Cruelty-Free International (CFI)'s Leaping Bunny Program.</li></ul>

Ingredients

Lightweight <ul><li>Talc and fragrance-free. Vegan formula</li><li>Formulated without parabens, sulfates, phthalates or mineral oil</li><li>With 100% natural-origin pigments and only 14 essential ingredients</li><li>Includes a soft, luxurious applicator puff and mirror for easy application on the go</li><li>Goes on easily and blends seamlessly. Oat flour, a natural oil-absorbing ingredient, keeps oily skin looking fresh and shine-free. Suitable for all skin types, even dry and sensitive</li><li>Non-comedogenic/does not clog pores. Dermatologically tested. Approved under Cruelty-Free International (CFI)'s Leaping Bunny Program</li></ul>

Brand

Makeup Shade

Skin Tone

Makeup Finish

Makeup Form

SPF Value

Features

Skin Undertone

Skin Type

Skin Care Key Benefits

Ingredient Properties

Primary Ingredient

Container Type

This silky, finely-milled Covergirl Clean Invisible Pressed Powder is now talc- and fragrance-free and formulated with 100% natural origin pigments and only 14 essential ingredients. The lightweight and breathable vegan formula looks and feels like your skin, only better. Infused with oil-absorbing oat flour for a shine-free finish, this Covergirl face powder offers medium, buildable coverage that doesn’t cake while minimizing the appearance of pores. Featuring an applicator puff and mirror for easy breezy application and touch-ups on the go, the formula of this Covergirl powder is also suitable for sensitive skin and doesn't clog pores thanks to its non-comedogenic composition. Based on a consumer study of 91 women after one week of use: • 99% say provides a natural looking, shine-free finish • 98% say powder is ultra lightweight • 98% say skin looks healthy • 93% say doesn’t cake • 90% say feels as smooth as silk

Colour

Assembled Product Dimensions (L x W x H)

Universal Product Code (UPC check)

Walmart Item #

fulfillment

title_shipToHome_date_delivery

Actual Color

Ivory - 105

Classic Ivory - 110

Creamy Natural - 120

Buff Beige - 125

Classic Beige - 130

Light Beige 133

Medium Light - 135

Creamy Beige - 150

Soft Honey - 155

Warm Nude - 158

Tawny - 165

Golden Caramel - 180

Coverage

Skin Finish

Ease Of Application

Value For Money

Blendability

Scent

Lightweight Feel

Formula

Packaging

Smoothing Effect

Foundation Compatibility

Powder Texture

For Purse

Provides natural-looking, buildable coverage.

Can be pleasant and fresh, but may still be noticeable.

Offers budget-friendly option for customers.

Accurately matches individual skin tones.

Alway love covergirl clean powder! Was having difficult finding 150 shade but found it online on Walmart

Light clean powder

Erin

These talc free powders are all terrible now! I have tried several of CoverGirls reformulated pressed and loose powders, and they all have the same issues. This is cakey, sinks into pores, and does not hold back shine.  The previous powders were infinitely more cosmetically elegant. I guess talc is what makes powders actually work and look good. What a shame. Been using CG powders since 7th grade, and now the entire line is ruined!

Talc Free Means Cakey and Shiny I Guess

covergirl.com

They discontinued my powder, so I tried this one again after many years I gave it another shot and it is still as terrible as before it makes my eyes look sick and does not go on my skin well at all

This powder is terrible

walmart.com

I've been using this pressed powder for over 20 years and you have lost me as a cusromer. This new formula is absolutely atrocious. I normally use buff beige and the shade now makes me look ghostly pale. It's cakey, doesn't absorb oil, it leaves my skin constantly shiny. It settles right into your pores, it cannot be reapplied for a touch up as it goes on thick and patchy. Definitely not scent free, you can smell the oats. It also breaks apart inside the compact extremely easily. The first one I bought shattered after one use. This along with changing the foundation in the glass bottle I'm officially done with Covergirl.

Horrible!

i have bought two different shades of the new clean invisible powder since you discontinued the original
and it is awful.  the application pad is cheap and the powder does not apply evenly if at all.  i will not purchase again.  sad to say - this isn't the only Cover Girl product i wont be buying anymore.  the eyeliner
and many others are in the trash due to changes and not for the better.

awful

This product is terrible!! It makes my face look awful!! PLEASE bring back the Clean Simply Powder Foundation PLEASE!!! I have been using it for YEARS!!! It was always sold out and I had to search to find one. WHY would you discontinue a AWESOME product so many people use and love????

It is not good

I am truly disappointed that this is the replacement for the Clean Powder Foundation. I have used the creamy natural shade for as long as I can remember! I tried this powder and it is too light and has a weird texture on my face. I'm really surprised at the discontinuation as the powder foundation was sold at many times over the years. I have very sensitive skin and Covergirl is the only makeup I am able to use. I really hope for a return of the product or something that is more comparable!

Disappointed

Abby

Vague coverage, shows wrinkles, lines, & any dryness
I heard on news radio this week that COVERGIRL is going to focus on their older demographic. The ones who've been purchasing your products for 40+ years. If this is true, you absolutely need to bring back Clean Powder Foundation For Normal Skin (and since this is my comment, specifically, 510 Classic Ivory). I've purchase all of your other powders and tossed them in the trash. I didn't realize you were discontinuing my favorite, or else I would have stocked up for the next 30 years.

This one specifically: sits on top of my foundation.  Finds the wrinkles like a neon arrow. I can't find a good skin color match (I've purchased 3 colors) Too white, too yellow, too orange. 

More than disappointed. I've literally worn this since the 80s.

Vague coverage, shows wrinkles, lines, & any dryne

After being loyal to the CG Smoothers Pressed Powder for 24 years, and finding out it was now discontinued, I was tasked with finding a replacement.  I remember a few times throughout the years, if my CG Smoothers was sold out at the store I was in, I would purchase another Cover Girl compact in the brown case and I liked it a lot- so, I recently bought this one. Oh my goodness… I think it's horrible.  Nothing like the quality powder I remember any Cover Girl compact being.  A few times I tried higher end powders, only to always return to the quality, economical pressed powders Cover Girl had. I guess that's over.  There's no melt into the skin texture.  No oil control. It's chalky, grainy, and doesn't look flattering.

Not Like It Used To Be!

CoverGirl's latest pivot is a clinical study in Aesthetic Laundering. You've attempted to straddle the line between "Legacy Loyalty" and "Gen Z Trend-Chasing," and in doing so, you've managed to alienate both demographics.

The Formulaic Default:
The "Standard of Care" for skin-texture integrity has officially flown out the window. This new line is excessively cakey, lacks fluid spreadability, and acts as a magnifying glass for pores rather than a blurring agent. Transitioning away from glass bottles under the guise of "sustainability" is a transparent attempt to cut costs; Gen Z doesn't want recycled plastic—they want Zero Plastic. Furthermore, labeling the powder as "Vegan" is a redundant marketing trope that fails to mask the diminished quality of the product.

The Market Verdict:
You've created a "Cakey Paradox": you tried to have your cake and eat it too by chasing a new generation at the expense of your loyal base. History shows that when a brand chooses "trendy" as a temporary phase over "quality" as a constant, the consumer base performs a mass exodus. Brand loyalty cannot be bought with green-washed packaging, and "trendy" is a fleeting shadow.

Final Certification: Pick a lane and pick a generation. This current attempt to be everything to everyone has resulted in a product that is functionally inferior. You've traded a "Good Thing" for a "Gimmick," and the market is turning its nose up at the result.

Trend chasing Away True Gen Z Sustainability

COVERGIRL Clean Invisible Pressed Powder in a round dark brown compact with lid partially open showing medium brown finely-milled powder, a lightweight, talc- and fragrance-free vegan setting powder with oil-absorbing oat flour for a shine-free finish, including applicator puff and mirror for easy touch-ups.

COVERGIRL Clean Invisible Pressed Powder, Lightweight, Breathable, Vegan Formula, Talc- and fragrance-free

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