Name: Maidenform Womens Self-Expressions Stay Put Strapless Underwire Bra, 40D
Brand: Maidenform
SKU: 63S5FYJF78QS
Price: 68.81 CAD
Availability: OutOfStock
Rating: 3.8 (140 reviews)

Walmart US Ecommerce Website

GENERAL MERCHANDISE

PHARMACY

GROCERIES

VUDU

SPARK

PHOTO

ADVERTISING

SAVINGS CATCHER

GIFTCARDS

INHOME

AFFILIATE

ONEAPP

LOTUS

HELP

SMART_REORDER

GROCERY

CONV_COMMERCE

Shop

Glass DWEB : "Mother's day" Inter Page Navigation Banner 

Buy Box Ad Container Module for Desktop

Custom HTML Module - About Klarna

Custom HTML Module - About SalesFinancing - Second update

You'll choose a plan at checkout.

#515357

I want delivery savings with Delivery Pass

#0071dc

NEW Fulfillment Tue Apr 15 2025 2:17 PM EDT

MTZ Team | Marquee 1 Ad | Item Page

MTZ Team | Marquee 2  Ad | Item Page

MTZ Team | Skyline Ad | Item Page

Other products of interest

MTZ Team | Sponsored Product Carousel - Item Page

More items to explore

MTZ Team | Sponsored Product Carousel - Item Page Broad 

NEW AddonServicesRedesign Fri Jul 18 2025 1:30 PM EDT

NEW AddToCart Mon Jul 14 2025 3:50 PM EDT

NEW AddToCart Tue Apr 15 2025 2:19 PM EDT

NEW BrandBoxDisplayAd Mon Jul 14 2025 9:14 PM EDT

NEW BrandLink Wed Apr 23 2025 12:07 AM EDT

NEW Breadcrumb Mon Apr 07 2025 8:23 PM EDT

Walmart Rewards Mastercard

NEW FinancingOptions Tue Dec 10 2024 3:32 PM EST

I want shipping & delivery savings with

NEW Fulfillment Mon Jul 14 2025 4:00 PM EDT

New Item Page - Nutrition Value Placeholder Module, Wednesday, February 08, 2023, 5:11:53:90 pm

New Item Page - Product Description Placeholder Module, Wednesday, February 08, 2023, 5:14:04:38 pm

New Item Page - Product Ingredients Placeholder Module, Friday, February 10, 2023, 10:34:23:79 am

New Item Page - Product Specifications Placeholder Module, Wednesday, February 08, 2023, 5:15:29:61 pm

New Item Page - Reviews Placeholder Module, Wednesday, March 22, 2023, 10:04:29:34 am

New Item Related Shelves Module, Thursday, June 15, 2023, 6:08:51:10 am

 Price Match Policy

Prices, terms, and availability may vary online, in stores, and in–app. If the advertised price is not shown here, inventory at the advertised price may now be sold out. Please see the other offers, if available, while quantities last. Some items may be available from Marketplace Sellers, who set their own prices, and are not eligible for price match. Items sold in store by Walmart may be eligible for a price match to online items shipped and sold by Walmart. For variable weight items, price shown is an estimated price only – you will be charged for the actual weight of the item. See our

NEW LegalPriceDisclaimer Mon Jul 14 2025 4:11 PM EDT

NEW LegalPriceDisclaimer Wed Apr 30 2025 12:13 AM EDT

NEW ListsAndRegistries Tue Apr 15 2025 4:50 PM EDT

NEW PaymentPlans Mon Jul 14 2025 4:15 PM EDT

NEW PaymentPlans Tue Apr 15 2025 1:31 PM EDT

NEW PriceInformation Tue Apr 15 2025 1:30 PM EDT

NEW ProductDescriptionPlaceholderATF Tue Jul 08 2025 11:41 PM EDT

NEW ProductFlags Thu Apr 10 2025 11:42 PM EDT

NEW ProductImages Tue Apr 15 2025 2:13 PM EDT

NEW ProductName Tue Apr 15 2025 12:53 PM EDT

NEW ProductReturnPolicyDetails Tue Dec 10 2024 3:17 PM EST

NEW ProductReturnPolicy Mon Jul 14 2025 5:04 PM EDT

NEW ProductReturnPolicy Tue Apr 15 2025 2:28 PM EDT

NEW ProductStickyBuyBox Wed Jul 02 2025 12:55 AM EDT

NEW PromoDiscount Tue Apr 15 2025 6:53 PM EDT

New SellersSecondaryBuyBox Module, Tuesday, September 05, 2023, 4:02:21:76 pm

Shop Confidently

NEW ShopWithConfidence Thu Jan 15 2026 2:20 PM EST

NEW SocialProofMessage Tue Apr 15 2025 7:17 PM EDT

NEW SoldAndShippedBy Mon Jul 14 2025 5:04 PM EDT

NEW SoldAndShippedBy Tue Apr 15 2025 2:23 PM EDT

New!

More savings, less stress.

HSK_Subscribetosave_E_v2

NEW SubscriptionOptionsModule Tue Apr 15 2025 6:44 PM EDT

NEW SubscriptionPriceMessage Wed Apr 23 2025 6:48 PM EDT

NEW Variants Wed Apr 23 2025 11:01 PM EDT

[Sticky] BuyBoxAd Mon Aug 11 2025 3:59 AM EDT

[Sticky] PriceInformation Mon Jul 14 2025 4:03 PM EDT

Syndigo

#000000

Item Carousel - Rich Relevance 1

RR carousel

Item Carousel - Rich Relevance 2

RR carousel 2

Item Carousel - Rich Relevance 3

Maidenform Womens Self-Expressions Stay Put Strapless Underwire Bra, 40D

Women's Self Expressions SE6990 Stay Put Strapless Bra (Body Beige 40D)

Brand

Colour

Clothing Size

Clothing Size Group

Age Group

The Stay Up Power® Band of this strapless bra helps reduce the shifting, sliding and slipping that makes women dread strapless bras.

Size

Gender

Model

Underwear Type

Universal Product Code (UPC check)

Sleeve Style

Clothing Type

<!DOCTYPE html>
<html>
   <head>
      <meta name="viewport" content="width=device-width, initial-scale=1">
      <link
         rel="stylesheet"
         href="https://unpkg.com/tachyons@4.12.0/css/tachyons.min.css"
         />
   </head>
   <body>
      <div class="flex flex-column justify-center w-100 ph3 normal lh-copy pt1">
            <div class="tc">
               <img src="https://i5.walmartimages.com/dfw/8822aef6-7abe/k2-_f4ee767f-a90a-4f70-be39-71e5d7b238a0.v1.jpg">
               <h3>4 equal payments</h3>
               <h4 class="gray">Buy what you love and split the cost. It's that easy. </h4>
            </div>
            <ul>
            <b>
               <li>Add item(s) to your cart.</li>
               <li>
                  Add items to checkout and choose 
                  <image height="14" width="auto" src="https://i5.walmartimages.com/dfw/8822aef6-7abe/k2-_f4ee767f-a90a-4f70-be39-71e5d7b238a0.v1.jpg"></image>
               </li>
               <li>Enter your debit or credit card information. </li>
               <li>Your first payment is taken when the order is processed, and the remaining 3 are automatically taken every two weeks.</li>
            </b>
            </ul>
            <p class="gray">Please note that a higher initial payment may be required for some purchases. Pay later in 4 <a href="https://cdn.klarna.com/1.0/shared/content/legal/terms/0/en_ca/paylaterin4" target="_blank">terms</a> available here. For Quebec residents, these Pay Later 4 <a href="https://cdn.klarna.com/1.0/shared/content/legal/terms/0/en_ca/paylaterin4_quebec" target="_blank">terms</a> are applicable. </p>
      </div>
   </body>
</html>

Actual Color

Black

Body Beige

36DD

38DD

Provides a stable fit that stays in place all day.

Provides a comfortable, secure fit that stays in place.

[This review was collected as part of a promotion.] This bra is perfect if you are looking for something strapless, plus you get the bonus of multi use straps. It has a relatively firm cup with minimal padding. The greatest plus is the three hook back. It stays in place!

Stay put power with lots of options!

Maidenform

This bra is perfect if you've had a shoulder replacement or injury and want relief from the bra strap without losing your figure (or what's left of it). I wish I'd thought of this years ago. I love this bra for every single day.

Instant shoulder and figure improvement

Love this bra, stays in place.  Lifts and is comfy.

Maidenform stay put strapless bra.

Great bra and I like that the straps can be adjusted to fit the different styles of tops or dress besides strapless.

Stay put strapless underwire bra

This bra fit very tight and the cups are stiff. I used the Maidenform  sizing guide but this was super tight. I added a bra extender to make it workable. On the plus side, it stays up well. I would  not purchase this one again  because  of the stiffnes.

Stiff

I am a solid 34D, always have been. This bra's strap is extremely tight (maybe so it doesn't  fall down). I can live with the tight strap but the cups themselves aren't big enough, it deforms me and leaves me lumpy, kinda pointy and just weird. I would recommend sizing up in both band size and cup size. I wish I could exchange it for a 36DD and see if it is better.

Does stay put but......

Buy this bra if you wish to have your husband feel the 'cardboard' across your chest!  Terrible!  There is little to no softness, so unnatural, and sure does not project anything normal in your female form. You might as well wear plastic, fake boobs.

Cardboard!

I wear a 38 D or DD and have been looking for a strapless bra for years. Unfortunately, I still haven't found it. It's just a terrible fit--the cups don't fit right, the sides don't come up high enough, and I don't have any confidence that the bra would support me if I wore it somewhere. This one is going back to the store and my search for a good strapless continues.

Ultimately Disappointing

One Hanes Place

I have not had the opportunity to wear either of the strapless bras, however when I went to try them on they are extremely extremely small! The bras were digging in so badly it was just about impossible to get them on & worst to try to get them off! now I feel that I've waited too long to be able to return them & I don't have any of the packaging.

Way way too small digging in ...

The Maidenform Stay Put strapless bra used to stay put and it had sticky material that also helped it stay put. There's no more sticky material and within 5 minutes of wearing the bra, it slipped down my back. Very disappointed, I've bragged for years on the previous Stay Put strapless bra, can't do that anymore!

Bring back the old style