Preference Pref 7Ua Ult Ash Db permanent hair colour, centered front-facing product shot showing tube and applicator; oil-in-gel no-drip formula and Shine Protect Conditioner visible, dark ash shade providing 100% grey coverage and up to 9 weeks fade-defying colour, often used to touch up roots between salon visits.
Overall pick
for "ash blonde"
L'Oréal Paris
|7,049

Preference Pref 7Ua Ult Ash Db

Preference Pref 7Ua Ult Ash Dbipipipip
Hair Color ShadeUltra Ash Dark Blonde

Key item features

Fade Resistant
  • 9 weeks of fade-defying colour
  • L'Oréal Paris Superior Preference, Permanent Hair Dye
  • L'Oréal Paris Superior Préférence hair dye is the perfect way to achieve a salon-quality hair color at home. With its fade-defying color and high impact shine system, Superior Préférence permanent hair color provides up to 9 weeks of long-lasting color that won't fade or wash out. The oil-in-gel formula is easy to apply and leaves hair feeling soft and silky. Available in over 50 luminous shades
  • BENEFITS:New & Improved Superior Préférence hair dye suitable for all hair types.Provides beautiful 100% grey coverage with up to 9 weeks of fade-defying color

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