This really covers the gray. It makes u hair look good. It lasts longer than other hair dye.

Made my hair feel thicker, healthier and beautiful color! Lasts longer between coloring too!!

I like that there’s keratin in the color and my hair looks better after the color

The color and shine is amazing

I love the shades and shine.

doesn't get blonde. gets lighter but not blonde

Didn’t cover all the grey hairs.

I love the color. It does not turn orange or brassy.

this product thouraghly covered my grey hairs.

So happy with results! Easy peasy, and I saved $100 dollars