Name: L'Oréal Paris Feria, Permanent Hair Dye
Brand: L’Oréal Paris
SKU: 6000199010771
Price: 16.48 CAD
Availability: InStock
Rating: 3.9 (8159 reviews)

Walmart US Ecommerce Website

GENERAL MERCHANDISE

PHARMACY

GROCERIES

VUDU

SPARK

PHOTO

ADVERTISING

SAVINGS CATCHER

GIFTCARDS

INHOME

AFFILIATE

ONEAPP

LOTUS

HELP

SMART_REORDER

GROCERY

CONV_COMMERCE

True

dWeb: L1/L2- Comparison Chart- WK 07, 2026

Try it free

Glass WEB: Walmart + "Expired FT Eligible" PIP Banner Wk 19 2025

Buy Box Ad Container Module for Desktop

Custom HTML Module - About Klarna

Custom HTML Module - About SalesFinancing - Second update

You'll choose a plan at checkout.

#515357

I want delivery savings with Delivery Pass

#0071dc

NEW Fulfillment Tue Apr 15 2025 2:17 PM EDT

MTZ Team | Marquee 1 Ad | Item Page

MTZ Team | Marquee 2  Ad | Item Page

MTZ Team | Skyline Ad | Item Page

Other products of interest

MTZ Team | Sponsored Product Carousel - Item Page

More items to explore

MTZ Team | Sponsored Product Carousel - Item Page Broad 

NEW AddonServicesRedesign Fri Jul 18 2025 1:30 PM EDT

NEW AddToCart Mon Jul 14 2025 3:50 PM EDT

NEW AddToCart Tue Apr 15 2025 2:19 PM EDT

NEW BrandBoxDisplayAd Mon Jul 14 2025 9:14 PM EDT

NEW BrandLink Wed Apr 23 2025 12:07 AM EDT

NEW Breadcrumb Mon Apr 07 2025 8:23 PM EDT

Walmart Rewards Mastercard

NEW FinancingOptions Tue Dec 10 2024 3:32 PM EST

I want shipping & delivery savings with

NEW Fulfillment Mon Jul 14 2025 4:00 PM EDT

NEW InternationalShipping Mon May 18 2026 1:02 PM EDT

New Item Page - Nutrition Value Placeholder Module, Wednesday, February 08, 2023, 5:11:53:90 pm

New Item Page - Product Description Placeholder Module, Wednesday, February 08, 2023, 5:14:04:38 pm

New Item Page - Product Ingredients Placeholder Module, Friday, February 10, 2023, 10:34:23:79 am

New Item Page - Product Specifications Placeholder Module, Wednesday, February 08, 2023, 5:15:29:61 pm

New Item Page - Reviews Placeholder Module, Wednesday, March 22, 2023, 10:04:29:34 am

New Item Related Shelves Module, Thursday, June 15, 2023, 6:08:51:10 am

 Price Match Policy

Prices, terms, and availability may vary online, in stores, and in–app. If the advertised price is not shown here, inventory at the advertised price may now be sold out. Please see the other offers, if available, while quantities last. Some items may be available from Marketplace Sellers, who set their own prices, and are not eligible for price match. Items sold in store by Walmart may be eligible for a price match to online items shipped and sold by Walmart. For variable weight items, price shown is an estimated price only – you will be charged for the actual weight of the item. See our

NEW LegalPriceDisclaimer Mon Jul 14 2025 4:11 PM EDT

NEW LegalPriceDisclaimer Wed Apr 30 2025 12:13 AM EDT

NEW ListsAndRegistries Tue Apr 15 2025 4:50 PM EDT

NEW PaymentPlans Mon Jul 14 2025 4:15 PM EDT

NEW PaymentPlans Tue Apr 15 2025 1:31 PM EDT

NEW PriceInformation Tue Apr 15 2025 1:30 PM EDT

NEW ProductDescriptionPlaceholderATF Tue Jul 08 2025 11:41 PM EDT

NEW ProductFlags Thu Apr 10 2025 11:42 PM EDT

NEW ProductHighlightsPlaceholder Wed Jul 02 2025 12:43 AM EDT

NEW ProductImages Tue Apr 15 2025 2:13 PM EDT

NEW ProductName Tue Apr 15 2025 12:53 PM EDT

NEW ProductReturnPolicyDetails Tue Dec 10 2024 3:17 PM EST

NEW ProductReturnPolicy Mon Jul 14 2025 5:04 PM EDT

Return Policy

NEW ProductReturnPolicy Tue Apr 15 2025 2:28 PM EDT

NEW ProductStickyBuyBox Wed Jul 02 2025 12:55 AM EDT

NEW PromoDiscount Tue Apr 15 2025 6:53 PM EDT

New SellersSecondaryBuyBox Module, Tuesday, September 05, 2023, 4:02:21:76 pm

NEW ShopWithConfidence Thu Jan 15 2026 2:20 PM EST

NEW SocialProofMessage Tue Apr 15 2025 7:17 PM EDT

NEW SoldAndShippedBy Mon Jul 14 2025 5:04 PM EDT

NEW SoldAndShippedBy Tue Apr 15 2025 2:23 PM EDT

New!

More savings, less stress.

HSK_Subscribetosave_E_v2

NEW SubscriptionOptionsModule Tue Apr 15 2025 6:44 PM EDT

NEW SubscriptionPriceMessage Wed Apr 23 2025 6:48 PM EDT

NEW Variants Wed Apr 23 2025 11:01 PM EDT

[Sticky] BuyBoxAd Mon Aug 11 2025 3:59 AM EDT

[Sticky] PriceInformation Mon Jul 14 2025 4:03 PM EDT

Syndigo

#000000

Item Carousel - Rich Relevance 1

RR carousel

Item Carousel - Rich Relevance 2

RR carousel 2

Item Carousel - Rich Relevance 3

L'Oréal Paris Feria, Permanent Hair Dye

Multi-Faceted <ul><li>Feria Is Multi-Faceted Permanent Hair Color: Known for shimmering color and edgy colors Feria permanent hair dye kits transform hair from blah to brilliant; Our multi-faceted shimmering hair dye with 3X highlights delivers intensified brilliant results</li><li>Multi-Tonal Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair platinum blonde & smoky silver hair dye our vegan hair dye kits are inspired by cutting-edge fashion & the latest trends no appointment required</li><li>After Color Hair Conditioner: Our Bonding Care Complex Conditioner helps repair the strength of weak hair bonds keeping hair strong & healthy-looking for color vibrancy. See up to 40% stronger hair vs hair not treated with Bonding Care Complex Conditioner</li><li>L'Oreal Paris Hair Color: We offer permanent semi-permanent and temporary hair dye plus root cover up anti-brass toners and lightening systems. Cover gray hair highlight go bold with bright color or even try an ombre hair color</li><li>L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color hair care hair style skin care and cosmetics</li></ul>

Hair Color Shade

Hair Color Type

Brand

Hair Color Category

Color Descriptor

Hair Coverage

Features

Hair Product Form

Treatment Time

Hair Type

L’Oréal Paris Feria multi-faceted permanent hair color delivers precise coloring results. Elevate your style with trending colors, all without the damage with NEW Bond Care Technology for up to 40% stronger hair. Vegan drip-defying formula lets you apply all-over color like a pro, suitable for all hair types and textures. BENEFITS Feria hair dye by L'Oréal Paris gives you cutting-edge, multi-faceted, shimmering color for vibrant, healthy-looking hair Feria's Bonding Complex Complex Conditioner helps repair weak hair bonds Delivers trending, shimmering, fashionable and multi-tonal hair color Vegan formula - no animal derived ingredients or by products HOW TO USE Perform allergy test 48 hours before coloring Step 1 : Pour entire shimmering conditioning colour gel & the shimmer serum ampoule into developer bottle and shake well. Step 2 : Apply the mixture on the mid-lenghts and stay away form the scalp (2cm - 1 inch). Saturate thoroughly. Wait for 20 minutes Step 3 : Apply remaining mixture to roots, until completely saturated. Wait for 10 minutes Step 4 : Rinse the colour Step 5 : Apply conditioner & leave in for 2 minutes Step 6 : Rinse and style FORMULA Vegan Formula

Universal Product Code (UPC check)

Walmart Item #

fulfillment

title_shipToHome_date_delivery

1 Smokey Blue

CP1 Coral Pink

S1 Silver Grey

2 Smokey Pink

10 Blackest Black

M10 Cosmic Azure Rich Blue

M11 Twilight Haze Dark Black

11.21 Ultra Pearl Blonde

12 Smokey Lavender

20 Black

M20 Orchid Glow Warm Purple

21 Bright Black

26 Deepest Magenta

M26 Violet Eclipse Cool Purple

28 Deepest Violet

33 Natural Soft Black

36 Deep Burgundy Brown

37 Deep Burgondy

38 Intense Deep Violet

40 DEEPLY BROWN

41 Rich Mahogany

45 Deep Bronzed Brown

48 Intense Deep Auburn Red

48 Intense Medium Violet

50 Medium Brown

51 Bronzed Brown

53 Cool Medium Brown

57 Intense Medium Auburn Red

59 Rich Golden Brown

60 LIGHT BROWN

61 Cool Brown

62 Light Irridescent Brown

M62 Blood Moon Cool Rich Red

65 Richest Caramel Brown

68 Rich Auburn True Red

73 Dark Golden Blonde

74 Deep Copper Blonde

74 Intense Copper

77 Bright Auburn

100 Very Light Natural Blonde

110 Very Light Beige Blonde

517 Bright Teal

521 Medium Cool Iridescent Brown

622 Vivid Fuchsia

Colour

Applying

Ease Of Use

Smell

Shade

Instructions

Appearance

Grey

Coverage

Price

Light

Wash

Tone

Package

Purple Colour

Fade

Cover

Blonde

Quality

Roots

Following

Formula

Dark Hair

Softness

Produces a range of rich, bold, and varying shades.

Application process is straightforward with clear instructions.

You're gonna wanna do a color remover and then a soft bleach kit once your hair is that yellow blonde color you'll need two boxes of this and it'll make your hair absolutely gorgeous. My only complaint is that the color is very difficult to maintain so you'll need purple shampoo, purple conditioners, purple college mass all the works and still hit it with another box at least once or twice a month doesn't stick to the roots very well I recommend some type of spray to blend in the roots

Ya gotta want it

walmart.com

i previously used a different brand nut decided to try this when i decided to go back to silver-blue. i didn't bleach my naturally dark brown with 15-20% grey hair as light as I usually did for the other brand, but the result was perfect.

exactly what I wanted!

Cherry Crush is my favorite.  I always use two boxes to get my hair fully saturated.  I've only used l'oreal feria but i love it so havent try other brand's.

Cherry Crush  is my Favorite  color

I spent so much time and money on every semi %26 Demi permanent brand and method trying to get pale pink. I started out with it being very yellow bleached blonde, so I hoped it would end up like a light rose gold. Which with this color it finally did. It did require 2 boxes at first but I bet refreshing the color, if needed, will only need one. Every other color I tried  was blotchy, uneven, didn't work on my roots, didn't take at all or the color was not at all what it claimed (most were straight up orange). I should have taken more pics. These pics are: first one is right after coloring and second is 3 weeks later (about 5 washes). It doesn't wash out really. Which, I had kind of wanted it to be temporary, but I'd rather it look good and just use color remover later if needed. Highly recommend.

Love this, only one that works for a pale pink.

I had grown out my gray to where all of my head was gray and you know what some people can get away with gray, but I wasn't one of them.  Turning back from gray I found this color and I absolutely love it.  It goes nicely with my hazel eyes and makes me look and feel younger.  This was my second time doing it and I made sure to get all of my roots, because I missed my hairline by my left ear last time and it bothered me.  It is a red dye so be careful to not get it everywhere.  I used dish soap and baking soda to get it off my skin and face after I had finished coloring.   Great product.

Amazing Color!  You will look beautiful.

This is my go to color far as the red family. Definitely one of my go to brands. I also have tried these products on wigs and bundles. Please keep moisturized and silicone mix (deep condition method of some sort)- even with natural hair. Last for a long time. Use rinse for touch up by Adore. My first use was 2001 or 2002. It's 2025, I'm looking for classic and beautiful.

Decades Worthy

The color on the box can look intimidating it reads as a very bold, almost neon orange —The dye itself is bright when you apply it, and during the first two or three washes. Do not panic during that initial phase! 
It absolutely softens, and once it settles, the result is a beautiful, wearable shade of orange that looks much more natural than the box suggests. I've also used it on my extensions 

I left it on for the maximum recommended time and found that the color payoff was stunning after that brief “too bright” window. 
My only reason for giving it four stars instead of five is longevity. Even with color-protecting shampoo and proper aftercare, I feel the tone fades faster than other box dye brands I've used (featured in a photo everything I've tried)

You will be craved with this shade of copper! 🧡

💜💜💜ythe Feria's non damaging and u get the color on the box regardless of what you're current color is! Sadly it has gotten ridiculously over priced!  Best advice on this IS there's a color booster this comes with THROW IT IN THE GARAGE… there's no way to open it without it spattering! U don't need it you”ll get the same color without it!🎀

L'Oreal Paris Feria Permanent Hair Color, C74 Copper Crave, Up🎀

L'Oreal Paris Feria Permanent Hair Color, C74 Copp

It was the completely wrong color. It's advertised as a purple shade but it ended up being reddish color. It says to start on your roots but that's the only thing that ends up developing. The color overall isn't bold at all, if you wanted ghost roots though this products for you

boo boo product

DOES NOT WORK FOR DARK HAIR. the box shows dark brown hair is suitable it doesn’t work. First day I dyed it my hair was too oily and looked greasy. Second day of washing even using colour safe hair products you can’t see the colour. Paid full price and waste of money

DOESNT WORK FOR DARK HAIR