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L'Oréal Paris Magic Root Permanent Hair Dye, Permanent Root Touch Up

Easy to Apply <ul><li>Low ammonia color gel</li><li>Built-in conditioning</li><li>Aromatic scent</li><li>Quick precision applicator makes touch-ups fast and easy</li><li>Seamless shade matching</li></ul>

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Magic Root Permanent is a convenient, mess-free and effective permanent root touch up for covering up grey roots that grow back fast! Its easy-to-use formula blends seamlessly with your hair dye, providing instant coverage that lasts. With Magic Root Permanent, you can maintain a flawless look between at home colouring or salon visits. BENEFITS 10 Minutes Root Permanent Root Touch Up: Get a seamless shade match in just 10 minutes with this permanent root touch up and 100% grey coverage Easy to use root touch up: This hair color root touch up comes with a precision applicator tip for easy application; Choose between the precision tip or the soft brush tip Perfect match for in between coloring: Rescue your roots in between colorings with this quick root touch up hair color for grey hair; seamless shade matching Root Touch Up Hair Color for Women: Works on all hair types HOW TO USE 48h before colouring do the allergy test. Step 1: Mix. Pour entire contents of colour gel into developer bottle. Replace precision applicator cap. Step 2: Shake. Unscrew the tip from the precision applicator cap. Placing finger over the tip, shake until mixture is completely blended. Step 3: Choose your applicator tip: The precision tip or the soft brush tip. Step 4: Apply where there are the most visible grays. Then color the hairline. Make sure to saturate your roots with color. Leave on for 10 minutes & rinse. FORMULA Low Ammonia Color: This 10 minute root touch up permanent hair dye up is a low ammonia color

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Walmart Item #

Blonde Blonde

Brown -

Brown-

Great for a quick touchup to get rid of nasty roots!  If you have very little hair or short, thin hair, probably enough to take care of your whole head. Colors random of what it’s gonna turn out, but should be sufficient at least help blend the dark roots.

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L'Oreal's root rescue is a great product for a quick touch up. It covers gray beautifully and takes little time. Apply, have a cup of coffee and rinse, style and go!  It's really that easy. 10 Minutes to a refreshed look between color! It's not a matte ink look, but vibrant color that reflects light.  I've been using it for years.

Refreshed look in minutes!

Where has this been all my life? 🤣  Super easy, super fast and blends perfectly with my previous hair color and covers those silver grays! It works! What a great product and I don’t have to do my whole head anymore. 

Perfect shade for me, blends in well. I couldn’t be happier with my results. 

I will continue to use this product and maybe switch out the shades once in a while.

I was skeptical but…….

While many of us first turned to this kit during quarantine to manage salon closures, it has remained my go-to for quick, professional-looking touch-ups between appointments. The 4 Dark Brown shade blends seamlessly with my natural color, effectively masking grays without looking flat or overly saturated. The updated precision applicator bottle and soft brush tip make the 10-minute application process incredibly clean and efficient for busy schedules in 2026.

Quick and Reliable Shade Matching

I been using these for years I like it, it stay on your hair for long time, I hope it doesn’t discontinue I had very hare time for find this color when I saw it on Walmart I ordered 3 of them

Great

I use this for my gray roots as they come out. Per some reviewer I leave it on twice as long as they say and it really does work well and application is easy.

Good stuff

Overall it was easy and the color blended nicely with my highlights. I'm really happy with how it turned out. I'm curious what it will look like in 4 weeks 
The smell is bad and burns my throat a little but smells normal for chemical dyes.

covered my roots!

This is really great hair color, I highly recommend it! I love the golden brown hair color with a touch of Ash to it. There are so many different brands I have tried over the years- and the ash barely shows at all. But wow with this one, the golden color is so nice and the ash is REALLY good, I absolutely love it! And the color really lasts a long time too.

The best dark ash blonde color I've ever found!

The ease of use is definitely true. The color seems to have changed a bit over the years. I have used this shade (dark blonde) for about two years. This last time my hair appeared reddish and brassy. My hair was left extremely dry as well. This doesn’t include a separate conditioner which in my opinion is a must. While I loved this in the past, I don’t think I will use it again.

Did formula change?

I dud not care for this.  It is easy to use but the color on box is no where near the color that actually shows up wit use

this dyed everything but my grey hair and i got medium brown and it turned my hair light auburn brown.