Name: Maidenform Womens Natural Boost Demi Bra, 36B, Steel Grey
Brand: Maidenform
SKU: 5JFPJP6W0ITJ
Price: 54.6 CAD
Availability: OutOfStock
Rating: 4.2 (330 reviews)

Walmart US Ecommerce Website

GENERAL MERCHANDISE

PHARMACY

GROCERIES

VUDU

SPARK

PHOTO

ADVERTISING

SAVINGS CATCHER

GIFTCARDS

INHOME

AFFILIATE

ONEAPP

LOTUS

HELP

SMART_REORDER

GROCERY

CONV_COMMERCE

Buy Box Ad Container Module for Desktop

Custom HTML Module - About Klarna

Custom HTML Module - About SalesFinancing - Second update

You'll choose a plan at checkout.

#515357

I want delivery savings with Delivery Pass

#0071dc

NEW Fulfillment Tue Apr 15 2025 2:17 PM EDT

MTZ Team | Marquee 1 Ad | Item Page

MTZ Team | Marquee 2  Ad | Item Page

MTZ Team | Skyline Ad | Item Page

Other products of interest

MTZ Team | Sponsored Product Carousel - Item Page

More items to explore

MTZ Team | Sponsored Product Carousel - Item Page Broad 

NEW AddonServicesRedesign Fri Jul 18 2025 1:30 PM EDT

NEW AddToCart Mon Jul 14 2025 3:50 PM EDT

NEW AddToCart Tue Apr 15 2025 2:19 PM EDT

NEW BrandBoxDisplayAd Mon Jul 14 2025 9:14 PM EDT

NEW BrandLink Wed Apr 23 2025 12:07 AM EDT

NEW Breadcrumb Mon Apr 07 2025 8:23 PM EDT

Walmart Rewards Mastercard

NEW FinancingOptions Tue Dec 10 2024 3:32 PM EST

I want shipping & delivery savings with

NEW Fulfillment Mon Jul 14 2025 4:00 PM EDT

New Item Page - Nutrition Value Placeholder Module, Wednesday, February 08, 2023, 5:11:53:90 pm

New Item Page - Product Description Placeholder Module, Wednesday, February 08, 2023, 5:14:04:38 pm

New Item Page - Product Ingredients Placeholder Module, Friday, February 10, 2023, 10:34:23:79 am

New Item Page - Product Specifications Placeholder Module, Wednesday, February 08, 2023, 5:15:29:61 pm

New Item Page - Reviews Placeholder Module, Wednesday, March 22, 2023, 10:04:29:34 am

New Item Related Shelves Module, Thursday, June 15, 2023, 6:08:51:10 am

 Price Match Policy

Prices, terms, and availability may vary online, in stores, and in–app. If the advertised price is not shown here, inventory at the advertised price may now be sold out. Please see the other offers, if available, while quantities last. Some items may be available from Marketplace Sellers, who set their own prices, and are not eligible for price match. Items sold in store by Walmart may be eligible for a price match to online items shipped and sold by Walmart. For variable weight items, price shown is an estimated price only – you will be charged for the actual weight of the item. See our

NEW LegalPriceDisclaimer Mon Jul 14 2025 4:11 PM EDT

NEW LegalPriceDisclaimer Wed Apr 30 2025 12:13 AM EDT

NEW ListsAndRegistries Tue Apr 15 2025 4:50 PM EDT

NEW PaymentPlans Mon Jul 14 2025 4:15 PM EDT

NEW PaymentPlans Tue Apr 15 2025 1:31 PM EDT

NEW PriceInformation Tue Apr 15 2025 1:30 PM EDT

NEW ProductDescriptionPlaceholderATF Tue Jul 08 2025 11:41 PM EDT

NEW ProductFlags Thu Apr 10 2025 11:42 PM EDT

NEW ProductHighlightsPlaceholder Wed Jul 02 2025 12:43 AM EDT

NEW ProductImages Tue Apr 15 2025 2:13 PM EDT

NEW ProductName Tue Apr 15 2025 12:53 PM EDT

NEW ProductReturnPolicyDetails Tue Dec 10 2024 3:17 PM EST

NEW ProductReturnPolicy Mon Jul 14 2025 5:04 PM EDT

NEW ProductReturnPolicy Tue Apr 15 2025 2:28 PM EDT

NEW ProductStickyBuyBox Wed Jul 02 2025 12:55 AM EDT

NEW PromoDiscount Tue Apr 15 2025 6:53 PM EDT

New SellersSecondaryBuyBox Module, Tuesday, September 05, 2023, 4:02:21:76 pm

Shop Confidently

NEW ShopWithConfidence Thu Jan 15 2026 2:20 PM EST

NEW SocialProofMessage Tue Apr 15 2025 7:17 PM EDT

NEW SoldAndShippedBy Mon Jul 14 2025 5:04 PM EDT

NEW SoldAndShippedBy Tue Apr 15 2025 2:23 PM EDT

New!

More savings, less stress.

HSK_Subscribetosave_E_v2

NEW SubscriptionOptionsModule Tue Apr 15 2025 6:44 PM EDT

NEW SubscriptionPriceMessage Wed Apr 23 2025 6:48 PM EDT

NEW Variants Wed Apr 23 2025 11:01 PM EDT

[Sticky] BuyBoxAd Mon Aug 11 2025 3:59 AM EDT

[Sticky] PriceInformation Mon Jul 14 2025 4:03 PM EDT

Syndigo

#000000

Item Carousel - Rich Relevance 1

RR carousel

Item Carousel - Rich Relevance 2

RR carousel 2

Item Carousel - Rich Relevance 3

Maidenform Womens Natural Boost Demi Bra, 36B, Steel Grey

Brand

Colour

Clothing Size

Clothing Size Group

Age Group

Our Maidenform® Natural Boost Demi Bra provides natural enhancement for the perfect shape!

Country of Origin - Textiles

Size

Gender

Model

Bra Type

Underwear Type

Universal Product Code (UPC check)

<!DOCTYPE html>
<html>
   <head>
      <meta name="viewport" content="width=device-width, initial-scale=1">
      <link
         rel="stylesheet"
         href="https://unpkg.com/tachyons@4.12.0/css/tachyons.min.css"
         />
   </head>
   <body>
      <div class="flex flex-column justify-center w-100 ph3 normal lh-copy pt1">
            <div class="tc">
               <img src="https://i5.walmartimages.com/dfw/8822aef6-7abe/k2-_f4ee767f-a90a-4f70-be39-71e5d7b238a0.v1.jpg">
               <h3>4 equal payments</h3>
               <h4 class="gray">Buy what you love and split the cost. It's that easy. </h4>
            </div>
            <ul>
            <b>
               <li>Add item(s) to your cart.</li>
               <li>
                  Add items to checkout and choose 
                  <image height="14" width="auto" src="https://i5.walmartimages.com/dfw/8822aef6-7abe/k2-_f4ee767f-a90a-4f70-be39-71e5d7b238a0.v1.jpg"></image>
               </li>
               <li>Enter your debit or credit card information. </li>
               <li>Your first payment is taken when the order is processed, and the remaining 3 are automatically taken every two weeks.</li>
            </b>
            </ul>
            <p class="gray">Please note that a higher initial payment may be required for some purchases. Pay later in 4 <a href="https://cdn.klarna.com/1.0/shared/content/legal/terms/0/en_ca/paylaterin4" target="_blank">terms</a> available here. For Quebec residents, these Pay Later 4 <a href="https://cdn.klarna.com/1.0/shared/content/legal/terms/0/en_ca/paylaterin4_quebec" target="_blank">terms</a> are applicable. </p>
      </div>
   </body>
</html>

Actual Color

Black

Black/Stone

Ciel Blue/Frontier Blue

Cinnamon Butter

Floral Ditsy Print/Sweetened Lilac

Ivory/Pink

Latte Lift

Latte Lift/Ivory

Pretty Paisley Print/Lavender Indigo

Scarlet Berry/Spiced Almond Pink

Steel Grey

Warm Cocoa Brown

Washed Leopard Print/Turquoise Glaze

Comfort

Lift

Support

Price

Quality

Fabric

Cups

Appearance

Straps

Padding

Design

Colors

Smoothness

Construction

Band

Push

Coverage

Underwire

Great support & shape. They wash so well & keep their shape. These bras are so good I ordered them from the US to Ireland. I can't source these in Ireland 😢

Perfect bra

Maidenform

I love this bra! I have bought several of them. They last and they are very comfortable. The lace that attaches the strap to the band helps keep the straps from  slipping. They always look nice under my clothes.

Buy extra!

This bra has the perfect amount of padding, not too much, and the perfect lift. It is made of quality material. For the last 10 years this is the only bra I wear.

The perfect bra

I thought this one was going to be the best out of my last order of 4 bras....it was my least favorite. The fabric isn't as soft as the other bras I bought. Its not nearly as comfortable. The fit is still nice and it looks nice under T-shirts. Just not my favorite but honestly it's not a bad bra.

Not bad, not my favorite either

If you are looking for a perky look, this is the bra for you.  Great support but I wish the shoulder straps were a bit wider.  If everything isn't adjusted just right, they dig in and that is why I gave this review four stars.  Just like other Maidenform bras, I like this with the straps crossed because that helps keep everything in place.  Lots of great colors too!

Nice, but needs better straps.

Maidenform always makes such high-quality stuff, and this one is no exception—it's soft and actually pretty comfortable. The fit is good for the most part, but the top inside of the cup just won't sit flat unless I wear the straps way off my shoulders.

Almost perfect push up Demi bra with lace trim

I have this bra in 5 sizes now. Due to inflammation from a long-term illness (mold exposure from a public building), my weight goes up and down, as do my breasts. I never, ever thought little 32 Barely-B me would be wearing a D, but here I am, rocking it. I measure as a 36D or DD, but I don't think that's right. My natural still almost perky breasts are not as full on top, so not all D cups work for me. The C is too small, but the D is a bit large. The band runs small on this, so I went to a 38 (I measure 35" under my breasts). I love this bra, but in a D, I feel like SuperBoobs, here to save the day! I could stop speeding semis with these babies! ;) I look like Wonderwoman now. Which is not bad, just not what I'm used to! So while I like it for some occasions, it's not a good everyday bra for me, unless I need a favor from the UPS guy. So I'm back shopping, looking for a demi style with mild push-up, but not superboob qualities. :)

SuperBoobs!

Disappointed.  I have worn these bras happily for years.  Recently ordered 4 online.  I am still very pleased with the privacy the padding provides.  However, the tops of the cups started curling outward after just a couple washings -- a negative that took years to start happening in the old version.  It now shows through my shirts as a definite ridge line.  Also, Maidenform has tried to do too much with this model, adding convertible straps.  Now the plastic S-hooks at the top of the cups rub till my skin is red -- do I need to develop calluses to wear them comfortably?  And the straps come undone from the front or back hooks when in the washer, then tangling with other clothes, a nuisance that now causes me to have to put the bras in lingerie bags during laundering.  Also, these straps when attached in the standard way, are eager to jump off my (broad, straight) shoulders.  Maidenform, you can do better!!!

Loved This Model Till They Changed It

It's very pretty, but I don't like the way it shapes. Normally in a push-up bra the padding is at the bottom so you get push-up and it rounds out your shape. The padding in this one is all over the front and it gives kind of a triangle shape. I would say it's not great for smaller chested women.

Strange shape

I bought the love the lift Tshirt push up bra a month ago. The bra is really comfortable and fits great, however after 2 washes on delicate the wires popped out!!! If Maidenform would just reinforce the under wire this would be a 5 star bra totally worth the money.

Comfortable...Falls apart

Was really hoping for something that I could use mainly for crisscross in the back, but the straps weren't long enough for that. Perhaps if they use less padding, they could have spent more on the straps. I wasn't looking for so much padding either. How do women let their skin breathe like that? Not my jam.

Disappointing